AMSTERDAM DJ MANGA

Posted by mclyte on November 24, 2008 · 8 Comments 

 

DJ MANGA TORE IT UP IN AMSTERDAM AT A CLUB CALLED PARADISO!!!  HOW ABOUT VISUAL TO MATCH WITH THE MUSIC!!  OMG  NOW I KNOW DJ WIZ FROM KID N PLAY HAS BEEN SCREAMING ABOUT THIS TECHNIQUE FOR A FEW YEARS BUT I HAD NO IDEA.  MY GOD TALK ABOUT PARTYING NEXT LEVEL STYLE.  I ABSOLUTELY LOVED IT.  IT’S ACTUALLY SO NEXT LEVEL IT FEELS A LITTLE LESS THAN SATISFYING TO BE IN A CLUB WHERE YOU CAN’T WATCH THE VIDEO AT THE SAME TIME YOU HEAR YOUR FAVORITE JOINT.  I HAD A BALL WATCHING OLDER VISIUALS ON TALENTED GREATS LIKE JAMES BROWN, ARETHA FRANKLIN AND MARVIN GAYE.

 

AS FAR AS HIP HOP GOES OF COURSE THEY THREW ON THE ALL TIME FAVORITE PAPERTHIN VIDEO AS SOON AS I WALKED IN.  HOW FUNNY SEEING ME SO MANY YEARS AGO ROCKING IN THE TRAIN STATION LOL. SOON AFTER I WAS BOBBIN’ MY HEAD TO DE LA SOUL WITH THEIR HIT SMASH SATURDAY!!!! 

I LOVE THIS TIME THAT WE’RE IN RIGHT NOW!!!  WE AS ARTIST CAN DECIDE WHAT WE WANT TO DO AND HOW BIG WE WANT TO DO IT.  WE CAN MAKE THE DECISION OF HOW HARD WE WANT TO WORK AND PUSH AND PROMOTE AND MARKET OR CHOOSE TO DO THE TOTAL OPPOSITE AND MAKE MUSIC AND DO ABSOLUTELY NOTHING WITH IT.  WE ARE BACK AT THE BEGINNING, WE HAVE GONE FULL CIRCLE.  

THE LABELS ARE AT A LOST AND THE POWER IS BACK IN THE HAND OF THE TRULY CREATIVE ONES.  NOT TO SAY LABEL PEOPLE ARE BAD BUT LET’S JUST FACE IT…ARTIST CREATE ART AND LABEL EXECS CREATE MARKETING PLANS.  THAT’S HOW IT IS AND THAT’S HOW IT SHOULD BE.  THE MUSIC IS MADE FIRST AND THEN THE LABEL COMES UP WITH A PLAN TO MAKE THAT PIECE OF MUSIC WORK.  IT SHOULD NEVER BE THE MARKETING TEAM HAS A PLAN NOW LET’S FIND ANY AND EVERY ARTIST THAT CAN FIT INTO IT.

I REMEMBER THE DAYS OF CEY ADAMS WHO WORKED FOR DEF JAM AS AN ART DIRECTOR COMING UP WITH AMAZING ALBUM/CD COVER ARTWORK THAT SPECIFICALLY WAS DESIGNED FOR EACH PROJECT.  I REMEMBER GINA HERALD AS THE HEAD WOMAN IN CHARGE OF ALL VIDEO CONTENT AT ELEKTRA, WHO WAS RESPONSIBLE FOR CAREFULLY CHOOSING A DIRECTOR’S CONCEPT BECAUSE OF THE RAW TALENT AND NOT JUST GIVING A DIRECTOR WITH A CAMERA A JOB BECAUSE SHE KNEW THEM AND SHE STOOD TO GAIN A PORTION OF THE “PROCEEDS”  LOL.

WE ARE BACK TO THE DAYS OF “YOU DO THIS BECAUSE YOU LOVE IT”.  THIS IS WHERE ALL THE CONS AND FAKES DROP BY THE WAIST SIDE BECAUSE THEY CAN’T STAND THE PRESSURE OF REALLY HAVING TO WORK AND CREATE AND COME UP WITH SOMETHING THAT HASN’T BEEN DONE.  THE PRESSURE OF HOLDING ON WHEN THE MONEY ISN’T THE SAME AS IT WAS IN THE DAYS WHEN CLIVE DAVIS FROM ARISTA GAVE PUFFY, THAT’S RIGHT PUFFY NOT PDIDDY, 10 MILLION DOLLARS TO WORK WITH BAD BOY.  GONE ARE THE DAYS OF THOSE FAT ASS CHECKS GOING TO MARKETING, VIDEOS, MUSIC PRODUCERS, STREET TEAMS, RADIO AND SUCH WHERE CLEARLY THE ARTIST WAS THE ONLY ONE TO LOSING.  THE BUDGET HAVING TO BE RECOUPED FROM THE SALE OF RECORDS.  OOOOOOOWEEEEEEEEEE  HOW TIMES HAVE CHANGED.  WHO WILL MAKE IT THROUGH THE STORM.  I’LL PRAY FOR YOU AND YOU PRAY FOR ME BUT BE CLEAR…. IT IS….. BY ALL MEANS…. SURVIVAL OF THE FITTEST!!!!!!!!!!!!!!!!!!!!  I LOVE IT!!!!!!!

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Filed under MUSIC, NEWS, TRAVEL · Tagged with AMSTERDAM, hip hop, LYTE, MUSIC BIZ, MUSIC PRODUCERS, TIMES